Intuition Communication Ltd, a UK based web publishing company in the healthcare sector has acquired the health information portal, Surgery Door at www.surgerydoor.co.uk, from Intouch With Health Ltd.
Intuition is the company behind some of the UK’s most visited and successful health information sites including Private Healthcare UK, the Harley Street Guide, Treatment Abroad, and the International Medical Travel Journal. Surgery Door enables Intuition to expand its visitor traffic in the healthcare sector. The new look Surgery Door web site launched on 5 July 2009.
Surgery Door is a health information portal that provides extensive information and advice on all aspects of health care, diseases and conditions, and health issues. The site is ranked around 40th in the Hitwise league table of UK health and medical sites.
Intuition Communication is experienced in building successful, easy to use web sites, packed with relevant, up-to-date and reliable information and has established a business model that generates profit from high levels of patient traffic. Intuition has utilised this expertise and knowledge to rebuild, redesign and market Surgery Door.
For its part, Intouch with Health now wants to focus on its rapidly expanding core business, supplying patient education and patient survey solutions to NHS Trusts and Health Boards throughout the UK.
Keith Pollard, who runs Intuition Communication, says: “We are in the business of helping patients and consumers make the right choice of products, services and facilities in the health and medical sector. We have a reputation for giving patients the information they need and want in a user-friendly environment that helps our advertisers reach their target markets. Our brands have established reputations that health care consumers trust and this has enabled us to attract increasing numbers of site visitors and advertisers across our growing number of websites.
“We see the acquisition of Surgery Door as a great opportunity to develop the web site into one of the most visited online health portals”, says Keith Pollard, Managing Director of Intuition Communication Ltd.
Ends
For further information please contact: Caroline Ratner at carolineratner@carolinecomms.com or call 020 8209 0120.
